The #1 Education Program for On-Premise Beverage Decision Makers & Their Supplier Partners

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February 24-26, 2020
Omni La Costa Resort & Spa / Carlsbad, CA

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EDUCATION

Original and Custom Beverage Research presented only at VIBE.
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SPONSORS

The beverages served incorporate products from our fine sponsors.
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AWARDS

Vista Awards, Supplier Awards, Innovator of the Year & Industry Legend
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What's New for 2020

  • Location! Omni La Costa Resort & Spa in Carlsbad, CA - From an award-winning spa to eight sparkling pools, Omni La Costa Resort & Spa provides a refreshing retreat any time of year
  • Schedule! Happy Hour on Monday and Awards Presentation on Wednesday
  • Original and custom beverage research
  • Interactive Workshops & Beverage Tastings
  • Market Specific Research Presentations

What You'll Learn

  • Original and Custom Beverage Research presented only at VIBE
  • Impactful Keynotes & General Session Speakers
  • Interactive Workshops and Beverage Tastings


Who Should Attend

Corporate level beverage buyer or chain decision-maker (Owners, Operators, Beverage Directors, Marketing Executives, and F&B Executives) of a national account restaurant chain, hotel chain, casino, cruise-line, or contract foodservice business.  Industry suppliers must be a sponsor to attend VIBE.

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"Great presentations, great content and great networking! VIBE provides timely information to keep up with what my guests are looking for."

Chris Hein, VP of Food and Beverage, The Old Spaghetti Factory

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2019 Mixology Video Releases!